Adform: Real-time Business Intelligence with Big Data: Edge-to-Core in Milliseconds

Peter Milne, Head of Technology Architecture, Adform

This talk at Big Data London presents a high level architectural view of real-time campaign reporting using Aerospike as both the edge and core data stores. In this real-world example, the Edge database feeds the core database via Kafka and/or Spark where the Edge database stores events and the Core Database stores statistics that are used for performance and billing (a.k.a money).

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